Weber Flavors Campaign

Weber Flavors asked me to draw realistic fruits and other foods that are the source of their natural flavor powders. I was also asked to make the logo for their vanilla extract.

I started with their vanilla logo. The idea was to show the vanilla from plant (a type of orchid) to finished dried product.

Final Vanilla Logo

For the fruit pictures, I drew the fruit/food then removed and discolored portions of it to give it the effect of dissolving. I added a falling powder effect and pile of the finished product below.

My process, through final result: